Much has changed since we started in 1972. In fact, Giant has long been one of cycling’s main catalysts for change. We introduced lighter, stronger aluminum frames at a time when the industry standard was steel. We were first to make carbon fiber bikes widely available to the world. Giant is the world’s largest producer of high-quality bikes. Our collection of gear and apparel, developed and tested by some of the top teams and athletes in pro racing, continues to expand. Our industry-leading E-bikes are redefining what’s possible for riders of all abilities.
When we talk about “Ride Life,” this is what we mean. Our products, our people, our passion. Our commitment to enhancing your cycling life.
Ride Life. Ride Giant.